LisaPennell
CEO
Lisa is a strategic leader, bringing extensive experience to her role as CEO of the Barry Plant Group.
An agile thinker, Lisa specialises in finding creative solutions to issues, and this innovative thinking inevitably leads to business growth.
Her real estate franchising experience is deep, having had major leadership roles with two large national real estate brands. She applies her experience in public relations, reputation protection, marketing and crisis management, and her collaborative approach to ensuring every aspect of the Barry Plant franchise is totally client-focused and working to deliver the network’s vision to be the most recommended brand in real estate.
Lisa believes that integrity is the cornerstone of a successful business.
“What I love about Barry Plant is our culture. From the support team, to agents, property managers and receptionists in our individual offices, we are all genuinely committed to providing a caring real estate experience for our clients. Barry Plant really does aim to raise the bar when it comes to practising real estate.”
Passionate about using the strength of the real estate industry for good, Lisa was the brains behind the Beyond the Bricks initiative, bringing the real estate industry together and raising over $1.25m for victims of the devastating 2019 bushfires.