The area's increasing appeal is partly due to strong infrastructure developments, including new shopping centres and significant upgrades to community and recreational facilities. These enhancements are attracting investors, particularly from interstate, who are keen to capitalise on the region’s growing potential.

Strong Rental Price Growth

Over the past 12 months, rental prices in Geelong have risen significantly. The average weekly rent for houses has increased by 6.5%, now standing at $532 per week, while units have seen a more modest increase of 3.1%, reaching $500 per week. Stock levels in the region remain relatively high, with 30-40 properties listed for rent at any given time.

In the past 30 days, our office had 42 properties available for rent, generating 550 applications and successfully leasing 24 properties. The demand is evident, with 1,314 potential renters registering for inspections and 675 people attending 253 inspections. However, properties are now taking longer to lease than earlier in the year, mainly due to owners’ higher price expectations. While homes previously leased within 15-22 days of listing, the average time to rent has now increased to 30 days.

High Demand for Larger Homes and New Builds

Larger three- and four-bedroom houses on more spacious allotments are in high demand, particularly among families seeking additional space and a desirable lifestyle. At the same time, new builds and low-maintenance dwellings on smaller land parcels, such as units and townhouses, are popular with singles and couples.

The 3214 postcode, which includes Corio and Norlane, is proving especially attractive to investors. With affordability, strong capital growth, favourable rental returns, and subdivision opportunities, these suburbs offer significant potential. In August, the median house price in Corio was $485,000, while the median price for units was $386,250, according to realestate.com.au. Houses in the area are leasing for $400 per week, yielding an annual return of 4.4%, while units are renting for $340 per week with a 5.1% rental yield.

Investor Hotspots in Geelong

Other key investor hotspots in the region include Bell Park, Hamlyn Heights, Armstrong Creek, Mt Duneed, and Charlemont. These booming suburbs are home to modern properties in newer residential developments, making them highly attractive for new investors. Many first-time investors are using these areas to start their portfolios, leasing out their first homes and moving on to their second properties.

With strong rental growth, an abundance of investment opportunities, and a growing infrastructure base, the Geelong region is fast becoming a top choice for investors seeking solid returns and long-term growth. The combination of affordable property prices and high demand is creating an ideal environment for both new and experienced investors looking to expand their portfolios in one of Victoria's most vibrant regional markets.